Fabulous Looks Boutique Web Site and Online Business

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Fabulous Looks Boutique Web Site and Online Business

Ecommerce. Web presence. Social Media. eNewsletter

Client: Sherry Spurr, owner of Fabulous Looks Boutique in Concord. NH

Industry: Retail clothing and jewelry

Description: Fabulous Looks Boutique is a brick and mortar retail store in Concord. NH that needed a Web site that was in line with the established image of the existing store and that reflects the persona of the boutique's owner, Sherry Spurr.
The site is decidedly feminine and offers secure online shopping to Sherry's customers. She consistently uses her customer database to manage her growing eNewsletter list and faithfully keeps her customers informed with regular updates using that marketing feature, plus the announcements calendar view to give customers notice of upcoming specials. The product section allows users to get up close and detailed views. The built in features allow Sherry to manage her inventory as products are sold and replaced, and upload new products on a regular basis.

Credits: Web design and development: Daphne Correa via Alta Vista Business Services

Primary role: Project manager

Skills and software: Adobe Dreamweaver. CSS. HTML. Adobe Photoshop. Adobe Illustrator. javascript. eCommerce. database. MS Excel. Marketing

URL: www.fabulouslooksboutique.com